Category: FOOTBALLBy Twenty First Century Media Pvt. Ltd.April 13, 2021Project navigationPreviousPrevious project:TCM won the BCCI rights in 1993 for Tests/Odis and First-class cricket. Brought Pepsi and Shaw Wallace as partnersNextNext project:Managed Titan Industries involvement in the Titan Cup in 1996 between South Africa, Australia and India. This was the first time a Tata company became a sponsor in a major cricket event.